To say that television is enjoyed by many would be an understatement. In fact, it's been said that it could be the most engaging form of media with the right practices set in place. With this in mind, Twitter has unveiled a new tool to make this more of a reality. It goes by the name of TV Timelines. For those who are curious as to what this entails, I am sure that social media agencies across the board can tell you more about it.
Mashable posted an article that spoke about how social media impacts the way in which people watch TV. Nielson released results of a study, which showed that 15% of viewers enjoy television more then there's some kind of social media channel at play. When this happens, communication about various shows can be carried out. By proxy, this helps people enjoy those very shows to greater degrees than they probably would have otherwise.
This is where the concept of Twitter's TV Timelines can come into effect, which is more of a mobile experience than anything else. The way that it works is if you tweet out with a specific hashtag, related to a particular show, you will be given an invitation to try out TV Timelines. What this service will do is trim the proverbial fat, allowing you to get immediate news on certain shows. Everything will be displayed in streamlined fashion, which makes matters that much easier.
With the success that companies like WWE have had, it's easy to see why second-screen experiences are so important. Twitter has been able to get onboard with this, as TV Timelines has illustrated, and I think that social media agencies would be wise to draw attention to this. There's plenty of interest in TV shows and one can argue that said interest can grow when networking is conducted. TV Timelines is more than worth keeping an eye on, especially by firms such as fishbat.
Hopefully TV Timelines will prove to be a profitable venture for Twitter. They know how popular TV is and just how much discussion occurs in relation to those shows. It's just a matter of harnessing that conversation and making certain that users receive as much news as possible. When this happens - and I am sure that others can agree - Twitter users will be that much more eager to keep utilizing TV Timelines when new episodes of their favorite shows air.
Mashable posted an article that spoke about how social media impacts the way in which people watch TV. Nielson released results of a study, which showed that 15% of viewers enjoy television more then there's some kind of social media channel at play. When this happens, communication about various shows can be carried out. By proxy, this helps people enjoy those very shows to greater degrees than they probably would have otherwise.
This is where the concept of Twitter's TV Timelines can come into effect, which is more of a mobile experience than anything else. The way that it works is if you tweet out with a specific hashtag, related to a particular show, you will be given an invitation to try out TV Timelines. What this service will do is trim the proverbial fat, allowing you to get immediate news on certain shows. Everything will be displayed in streamlined fashion, which makes matters that much easier.
With the success that companies like WWE have had, it's easy to see why second-screen experiences are so important. Twitter has been able to get onboard with this, as TV Timelines has illustrated, and I think that social media agencies would be wise to draw attention to this. There's plenty of interest in TV shows and one can argue that said interest can grow when networking is conducted. TV Timelines is more than worth keeping an eye on, especially by firms such as fishbat.
Hopefully TV Timelines will prove to be a profitable venture for Twitter. They know how popular TV is and just how much discussion occurs in relation to those shows. It's just a matter of harnessing that conversation and making certain that users receive as much news as possible. When this happens - and I am sure that others can agree - Twitter users will be that much more eager to keep utilizing TV Timelines when new episodes of their favorite shows air.
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