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Getting Into Voice Over Commercials

By Rosella Campbell


The internet has created many opportunities for people of all backgrounds to explore and possibly transition to as a new career. Many have found success as coders, writers, gamers and other occupations that require various levels of skill. One thing that has expanded is the need for talent in voice over commercials and other media that requires good audio.

For the longest, actors and broadcasting announcers were the people considered first for these jobs. Once in a while, someone with a great voice but no experience may have gotten into the industry but this was seldom. Now, getting the right training and making contacts is easier thanks to the internet.

Anyone who has ever listened to a commercial on the radio or TV may notice that not all voices are perfect. Some are gravely, slightly hoarse or extremely high or low pitched but they are unique and in many cases, appropriate for what is being sold. For instance, someone who sounds perky would not be used to pitch something like financial services targeted to those who are, say, middle-aged and make six figures a year. However, that type of voice is perfect for advertising toys or things targeted to kids.

Courses can be found both online at offline at a number of educational institutions. These places offer classes at different prices and give various types of instruction and connections to the industry itself. Classes may range from one day seminars to a series of courses that help in landing various jobs. Of course, the latter will cost more but most would consider this an investment in a new career.

Although this may be a popular career choice for many, it is best to give this good thought before spending money and time. People who are curious may want to start with the fundamentals and test their level of ease in handling a microphone and vocals. Those who feel strongly about their ability to captivate an audience may want to take advanced classes that will prepare them for a number of opportunities and help them network.

One thing that many voice over artists say is that the pay is good. This mostly applies to those who have worked for some time in the industry. Others who work as radio announcers or in front of the camera are sometimes considered first for the high pay jobs but there is always an exception.

Most places of instruction will encourage or even assist their students in puttering together a portfolio to show off to prospects. This is highly recommended in order to get work or be part of a database where employers will look for new talent. This gives them an idea of what a person sounds like before arranging an audition.

While working in the entertainment business may have its ups and downs, some people love it over a regular job. One perk is the pay and the fact that almost every job is different. Taking a broad look at the line of voice over work is a wise choice for anyone who may want this as a new career.




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